Embassy Suites joins the not-so-suite club

by Janice Hough on May 21, 2009

Who doesn’t like a suite in a hotel room? It’s not just the space, but the ability to close a door and separate the bedroom from the rest of the room can make a huge difference.

This is especially true for families with young children. But even couples or friends can benefit, as one person can stay up later, get up earlier, or simply work in peace. Also, solo business travelers can have a meeting with one or two people and not feel like they are meeting in their bedroom.

But as many travelers have discovered to their annoyance, not all “suites” are really suites. Comfort Inn, Quality Inn and Holiday Inn Express, for example, frequently sell “suites” that are really one large room, sometimes with a low wall between the bed and sitting areas.

Residence Inn, to their credit, usually describes these single room units as “studio” suites, which is a more accurate description. They then sell their large units as one- or two-bedroom suites.

But it is not always obvious when most chains are selling a one-room suite, or a true suite. Travelers can call direct if they aren’t sure, but otherwise they may not find out until check-in.

Embassy Suites, on the other hand, has consistently sold real suites. And while a few properties have smaller units, the product is generally pretty similar between locations, making them a safe choice for travelers who want two rooms.

Now, the chain is experimenting with their own “one-room suite.” The units will have a microwave and refrigerator, along with walk-in shower, although no bathtub.

The chain has cited the cost of construction, and presumably the new units will be less expensive. They will also adjoin the regular suites, which means they could be part of a two bedroom unit for families. For now they are starting with one property in Buffalo, N.Y.

Presumably the new suites will be flagged as smaller in the reservations systems, though I wonder how many travelers will miss the distinction and book something they don’t want. Because Embassy Suites has been so consistent, it will be easy for bargain-hunting clients to assume that they are always getting the standard two-room product.

As with most hotel innovations and rates, careful reading of the reservation offer will save a lot of potential problems. But it remains to be seen whether Embassy Suites will do well with these “one-room” suites, or just annoy their regular clients.

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  • http://www.travelskills.com/ticket.htm chris

    I agree that this could lead to confusion for the consumer who has relied on the Embassy brand’s consistent product.

    I think they should have a mix of 1 and 2 room suites. I’ve had several solo Embassy stays when I thought, “wow, this is nice, but I don’t need all this room.” But I have also shared a suite with someone who snored, and the closed door/separate room with sofa bed was essential.

    If the one room suites were clearly marked and cheaper, I’d not have problem with it. But if they are building an entire hotel with one room “Suites” that would be sorta bait and switch if you ask me.

  • Mike

    I, too, have booked a “suite” only to discover it isn’t a suite at all. The term “suite” has been diluted and now seems to mean (at some properties) “large room with separate living and sleeping areas”. Comfort Inn, on their website, does describe their “suite” as having “separte living and sleeping areas separated by a half-wall” but still you can’t close a door and separate the two. On another more positive note, Staybridge Suites two-bedroom suite is awesome! Two bedrooms, one with king bed, one with two queens and both will full bath, are separated by a generous living/dining area. To call it a “full kitchen” is kind of a joke (half-sized fridge/freezer with icemaker, two-burner “cooktop”, toaster oven, microwave & coffee maker) but there were decent-quality cookware, dinnerware and glasses, lots of granite countertops, muted contemporary colors and — nice touch — central heating/cooling as opposed to those noisy wall units. It had a kind of “Pottery Barn” vibe about it. A good choice.

  • Tally ho!

    I agree that hotel websites need to specify their descption of a suite. Springhill Suites in the Marriott family is another “suite” consisting of only a narrow dividing wall between the beds and the sofa/kitchen. Very nice though if that’s enough of a separation for you.

    For a true suite experience, I use Homewood Suites whenever possible. Their two bedroom, two bath suites work out perfectly for families or two couples traveling together.

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