4 not-too-unrealistic airline passenger wishes for 2012. What are yours?

by Janice Hough on January 10, 2012

DFW Airport by Leocha
All frequent travelers want first class service at coach prices whenever and where they fly. Forgetaboutit. On a more realistic note, there are a number of steps airlines could potentially take to improve the flying experience.

Here are four of my potential wishes for not-too-unrealistic changes the airline can make. Let me know if you agree or disagree.

1. A child- or baby-free zone. Potentially, this may be the most controversial change. Reactions probably depend on how young passengers’ children might be. Passengers paying a premium fare, or just paying for extra legroom, understandably may want to be able to travel with their family. On the other hand, many passengers paying extra just want to be able to travel in peace and quiet.

One thought is an area in the back of the plane where extra seats are blocked for babies unless the plane is 100 percent full. (The back of the plane is closer usually to toilets and the galley, both which can be useful for passengers with young children.)

2. Expanded premium economy for a reasonable price. Many clients tell me United’s “Economy Plus” is the only reason they fly the airline. (Now, there are problems when the economy plus section gets full, and elites can’t find a seat, but that’s a different issue.)

At this point, United has limited competition on domestic flights. JetBlue has followed suit with some “Even More Space” rows, available for an extra charge. Continental flights will have extra legroom, eventually, as the merger is completed. But, other than that, exit rows with other carriers are the only option. And, there aren’t many of those at any price.

Virgin America does have a “Main Cabin Select,” with extra legroom and other perks, but the fares are usually from two to four times over the cheapest coach fares.

For overseas travel there are more choices, Delta has some seats with extra room and premium services on international flights. British Airways, Eva Airways and Virgin Atlantic, for examples, all have fourth cabins, but again, at a real premium to their coach fares.

3. Enforcement of carry-on rules. ‘Nuff said. How many frequent travel have endured delays in boarding and sometimes even delayed flights just because entitled fellow passengers think the rules don’t apply to them. Not to mention having had to check a regulation sized bag because the bins above their seats were full. (Now, if you ARE one of those “entitled” travelers, you will probably think this doesn’t apply to you.”)

4. Keep the boarding area clear. Anyone who’s ever been upgraded or is in an early boarding group knows this drill. The gate agent calls the first or second boarding group and you cannot get to the gate without pushing past people who will be boarding later. Of course, they want to be the very FIRST in group four or five or whatever it is. (Then there are the folks who just try to board early because they feel like it.)

Gate agents are in a tough spot, because they often don’t have the authority nor the size to enforce the rules. But, it’s still maddening. Over the holidays on one of my flights, passengers all had to move around a large man standing by the boarding gates with his carry-on, and he did indeed have a group five boarding pass, but no one was telling him to move.

I’m not sure how to fix this. But maybe the answer is roving security to speed up the process? It would be a great job for ex-college football players or wannabes.

No doubt readers of this column have many other dream wishes for airline travel. The question is, within reason, what change would you like to see?

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  • Mtaabq

    Janice, these are all good ideas. I don’t see the “child- or baby-free zone” happening anytime soon but in theory it’s an excellent idea. Southwest, many years ago (the 90′s? or maybe earlier?) experimented with this, informing “families with children” who were pre-boarding that they had to sit beyond row 13.  (That was due to the rampant abuse of pre-boarding by “families with children”.)  It didn’t last long and I’m told that “families with children” were complaining non-stop about it.  (Southwest’s current boarding system, where “family boarding” occurs after A 1-60, is much more efficient, which speaks to your item #4.)  Premium economy seating at a reasonable price?  I’m with ya, but airlines are going to charge what the market will bear so I can’t fault them that.  I do agree that United’s Premium Economy is some of the best money I’ve ever spent. Enforcement of carry-on rules!  Oh h*ll yes!  But who is to enforce it?  Everyone thinks someone else should do it. I’ve heard flight attendants who complain that gate agents don’t enforce it, and the gate agents complain that carry-on rules are not enforced at security by TSA. And so on. The problem is the all-too-vague “personal item” clause in the carry-on rules. And there will always be the problem of “entitled passengers” who feel the rules don’t apply to them as they board with a roller bag, briefcase, laptop, and “purse” (women) or “satchel” (men).  The worst are the men and women who strap all their stuff to their roller bag and then call it “ONE carry-on” with a straight face.   I could extrapolate on carry-ons all day, as, I’m sure, could you.  Most recently (last night in PHX) a woman boarded my flight with a roller bag, HUGE purse (a duffel bag, really), briefcase, laptop and diaper bag. The problem? She wasn’t traveling with a baby or small child.  The gate agent busted her on this but let her board anyway as the flight was going out very, very light (40 passengers tops).  However, that just means another gate agent or flight attendant is going to have to deal with her the next time she flies; when told he’s carrying too many carry-on items she’ll whine, “But they let me bring all this on my last flight!”  You get the picture. Great column, Janice. 

  • Mtaabq

    Janice, these are all good ideas. I don’t see the “child- or baby-free zone” happening anytime soon but in theory it’s an excellent idea. Southwest, many years ago (the 90′s? or maybe earlier?) experimented with this, informing “families with children” who were pre-boarding that they had to sit beyond row 13.  (That was due to the rampant abuse of pre-boarding by “families with children”.)  It didn’t last long and I’m told that “families with children” were complaining non-stop about it.  (Southwest’s current boarding system, where “family boarding” occurs after A 1-60, is much more efficient, which speaks to your item #4.)  Premium economy seating at a reasonable price?  I’m with ya, but airlines are going to charge what the market will bear so I can’t fault them that.  I do agree that United’s Premium Economy is some of the best money I’ve ever spent. Enforcement of carry-on rules!  Oh h*ll yes!  But who is to enforce it?  Everyone thinks someone else should do it. I’ve heard flight attendants who complain that gate agents don’t enforce it, and the gate agents complain that carry-on rules are not enforced at security by TSA. And so on. The problem is the all-too-vague “personal item” clause in the carry-on rules. And there will always be the problem of “entitled passengers” who feel the rules don’t apply to them as they board with a roller bag, briefcase, laptop, and “purse” (women) or “satchel” (men).  The worst are the men and women who strap all their stuff to their roller bag and then call it “ONE carry-on” with a straight face.   I could extrapolate on carry-ons all day, as, I’m sure, could you.  Most recently (last night in PHX) a woman boarded my flight with a roller bag, HUGE purse (a duffel bag, really), briefcase, laptop and diaper bag. The problem? She wasn’t traveling with a baby or small child.  The gate agent busted her on this but let her board anyway as the flight was going out very, very light (40 passengers tops).  However, that just means another gate agent or flight attendant is going to have to deal with her the next time she flies; when told he’s carrying too many carry-on items she’ll whine, “But they let me bring all this on my last flight!”  You get the picture. Great column, Janice. 

  • Mtaabq

    Janice, these are all good ideas. I don’t see the “child- or baby-free zone” happening anytime soon but in theory it’s an excellent idea. Southwest, many years ago (the 90′s? or maybe earlier?) experimented with this, informing “families with children” who were pre-boarding that they had to sit beyond row 13.  (That was due to the rampant abuse of pre-boarding by “families with children”.)  It didn’t last long and I’m told that “families with children” were complaining non-stop about it.  (Southwest’s current boarding system, where “family boarding” occurs after A 1-60, is much more efficient, which speaks to your item #4.)  Premium economy seating at a reasonable price?  I’m with ya, but airlines are going to charge what the market will bear so I can’t fault them that.  I do agree that United’s Premium Economy is some of the best money I’ve ever spent. Enforcement of carry-on rules!  Oh h*ll yes!  But who is to enforce it?  Everyone thinks someone else should do it. I’ve heard flight attendants who complain that gate agents don’t enforce it, and the gate agents complain that carry-on rules are not enforced at security by TSA. And so on. The problem is the all-too-vague “personal item” clause in the carry-on rules. And there will always be the problem of “entitled passengers” who feel the rules don’t apply to them as they board with a roller bag, briefcase, laptop, and “purse” (women) or “satchel” (men).  The worst are the men and women who strap all their stuff to their roller bag and then call it “ONE carry-on” with a straight face.   I could extrapolate on carry-ons all day, as, I’m sure, could you.  Most recently (last night in PHX) a woman boarded my flight with a roller bag, HUGE purse (a duffel bag, really), briefcase, laptop and diaper bag. The problem? She wasn’t traveling with a baby or small child.  The gate agent busted her on this but let her board anyway as the flight was going out very, very light (40 passengers tops).  However, that just means another gate agent or flight attendant is going to have to deal with her the next time she flies; when told he’s carrying too many carry-on items she’ll whine, “But they let me bring all this on my last flight!”  You get the picture. Great column, Janice. 

  • Anonymous

    Excellent choices of these “structural” changes which are needed.  I think the overall wish for 2012 is for airline employees to treat the customer with respect.  While many do, there is a persistent undercurrent that the frequent flyer is an adversary, trying to get something for nothing or take advantage of the airline.  This is experienced on the telephone, at the check-in, by the gate agent and on board. 

    A little respect means a lot to a frequent flyer tired of getting on and off those airplanes with too many screaming or out-of-control kids and too much carry-on luggage.

  • Garys

    I have to agree on the Economy Plus issue. I was /am a 2 million miler on AA and when the whole plane was “economy plus type seating ” it was great. When they changed I moved more to UA. As a premier level flyer I almost always get free economy plus. It is worth it despite all of UA’s other issues. I am not sure what is better for loyalty, “economy plus seating” or FF programs. 

  • Anonymous

    Free checked bags and charge for carry-on, that’s what I’d like to see.  Gate agents never enforce the rules, the amount of carry-on is also responsible for long security lines, in addition to the circus at boarding and emptying.  .  If not that, get rid of gate check.  These people drag their full-size suitcases through security knowing the airlines will let them check it free and they don’t have to wait at baggage claim.  NO MORE.  Bag too big?  It’s back to the front desk for you to check your bag, through security again…..

    Airlines would get so much more respect form the 95% who play by the rules if they actually enforced all the rules.

  • Jashaw767

    Airlines need to charge a fare that covers expenses, then offer reasonable leg room,
    Free checked bags, connectivity, and a few perks to make the fare paid a good value. The reality is airline bosses won,t do it for fear of losing market share, and
    Customers still search for the lowest fare. So what happens? You get what you pay
    For, but not what you would like.

  • Mtaabq

    Very well put. 

  • dt

    I think the airlines made a mistake charging for checked luggage.  Instead, they should be charging for luggage that is being carried on board.  There’s nothing more aggravating than a passenger in the front section of the plane trying to navigate to the middle of the plane to get his bag out of an overhead bin he had to use because so many others have used the bins near his seat with excessive bags.

  • AKFlyer

    One of the problems with carryons is that even if all passengers only bring a single regulation roller bag to put up top, there is still not enough room in the bins.  Maybe they should sell space up there! (Kidding, sort of.)  That might help induce some passengers to put one or two items at their feet.

    Re the “gate lice” issue, which really bugs me because I’m short and can’t even see to navigate my way to the front, gate agents could at least make announcements about this issue.  After all, with any luck everyone on the plane is going to get there at the same time, so why spend an extra 20 min in your seat if you don’t have to?  Of course, people are trying to board early to get bin space.  Again, the airlines and airports have created this mess with their baggage fees and undersized gate areas, now that load factors are so high.

  • http://pulse.yahoo.com/_YJOFCUW4S62AICSGYG562VMHZY Marje

    I wonder what would happen if a traveler, finding the above seat bin full of other passengers gear, would simply pull out the offending luggage, replace it with his/hers, and shout out, “Come get your bags and put them over your own seat.” 
    What kind of fuss would FAs make? Would it get the ‘offender’ taken off the plane before the doors closed? Would it make a difference to the carrier?Ah, my fantasy………

  • Anonymous

    Have seen that happen at least twice and the FAs responses were essentially first come first stowed, overhead space is not assigned.

  • Anonymous

    1) I would love this, but I think it would end badly.  Because the more entitled parents – as discussed here before, it’s not all parents, but a very visible and vocal class – would be upset about something.  Or they would end up walking the aisles non-stop anyway.

    I really think airlines should just offer “family-friendly” flights – gauged for family-friendly times (i.e. – late-morning or early-afternoon, when business travelers are generally not flying) and offer SW type seating groups so people can seat their families together.  So not barred to single travelers or childless travelers, but if it’s marked as “family friendly”, then people know what they are getting themselves into.

    2) I would like to see an airline simply go back to more legroom across the board.  And advertise that they care more about treating everyone like real people than squeeze everyone into cattle cars.  If you knew you could get an economy seat where your knees weren’t in your teeth, wouldn’t you fly that airline more often?

    3) Because this is so simple and logical, I feel like this is the biggest pipe dream of all.

    4) I don’t know if this will ever stop.  The only thing I can think is that other airlines should start assigning boarding numbers to people as they check in. Or that after they seat elites (because that perq is probably one of the more valuable) and anyone who paid for premium boarding (like UA offers), they actually go back to boarding people from the back of the plane forward.  As it stands, zones seem to have no relevance to rows.

    I don’t know whatever happened to that but half the problem with boarding is someone stopping in the middle of the plane to get themselves settled.  If you board from the back (and have FA’s watching to make sure people use OHB’s appropriately), then the process should go faster.

  • Anonymous

    I’d like to see this, too.  Because frequent/business travelers are frequently “elites”, and for them, those fees are waived. So you’re doing your seasoned and generally more efficient travelers a favor.

  • Deus Lux

    I would like to see overhead space assigned to the specific seat number.

    Marked and sectioned off to put your bag in and if you have extra space you can sell it off to someone who needs it!

    That way it will pay for those of us whose carry-on and personal bag follow the rules of the airlines.

  • Anonymous

    A better idea is to put the preimer passengers near the bathroom so we don’t have to see or hear them whine.  I have no sympathy with those who are annoyed with children.  It is the parents of those ill mannered kids that I can’t take!  I am flying first class with two infants and on another flight will be in economy plus.  Can’t wait!!

  • Deano

    Regarding having limited competition for United’s Economy Plus product…Delta announced a couple of months ago that they are expanding their similar premium economy section (they call it Economy Comfort Class) to their entire fleet and route system (thus including all domestic routes as opposed to just international) and including regional jets.  Their press release states that passengers will be able to reserve those seats beginning this spring for travel commencing summer of 2012 and beyond. 

    They are already offering the Economy Comfort section on domestic transcon and other select long haul segments.

    So I guess the pressure is on the other larger carriers (e.g. American, Usairways) to compete in this arena.

  • Anonymous

    Any change like this benefits some customers to the detriment of others. I only occasionally pay baggage fees; some people always do. I am cheaper for the airline to transport. Why shouldn’t they charge me less? If I go to a sports event or concert, I can choose what kind of seat I want and pay accordingly. Same thing on a flight. Sometimes I may be content with the cheapest seats; other times I may want more leg room and be willing to pay for it. I think giving people choices is the best.

  • Anonymous

    They are not nearly so concerned with what is aggravating as with what is profitable. Checked luggage fees are keeping several airlines profitable right now.

  • Frank
  • Frank

    you get the last passenger onboard and they expect storage overhead.  (like they’re on a private jet) They open ONE overhead, see that it’s full and look at the flight attendant with disgust. REALLY?????

  • http://www.facebook.com/profile.php?id=1068051376 Susan Liberantowski

    like assigned parking spaces in an apartment house….

  • Anonymous

    Perfect case in point, if tongue-in-cheek.  Personality-less flight attendant is protrayed as reasonable, if cheerless.  Frequest flyer is a complete buffoon.  FAs can relate to this,stereotypecasting the customer as a rude idiot. 

    And the legacy airlines wonder why many international airlines are preferred by frequent flyers over every USA-based carrier.  When you have a fairly generic product, the difference is in personal service in delivering the product.  If some resent this, well, then maybe they don’t like their jobs and they should hang it up.

  • Frank

    Perfect case in point, if tongue-in-cheek.  Personality-less flight attendant is protrayed as reasonable, if cheerless.  Frequest flyer is a complete buffoon.  FAs can relate to this,stereotypecasting the customer as a rude idiot.  ————————————————–

    and, what you said, wasnt stereotyping as well?

    A little respect means a lot to a frequent flyer tired of getting on and off those airplanes with too many screaming or out-of-control kids and too much carry-on luggage.
    ——————————————————————–

    Respect in life, works both ways.  Now, that was tiring getting on and off a flight?  Wow, imagine working it.  Dealing with everyone’s Me, Me, Me attitude.  Getting blamed for those screaming kids and bags.
    I dont resent that the product is generic.  YOU recreated that.  Price dictates services and the US flying public wants it —–> CHEAP. 

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