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Orbitz

If you’re confused about the online travel agencies’ service and price guarantees, take a number. So am I.

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Barney Harford is the president and chief executive officer of Orbitz. One of the first things he did when he took over eight months ago was to institute a “total” price for hotel rooms, making it the first of the major online travel agencies to do so. He also launched a campaign to lift travel restrictions to Cuba imposed by the American government during the Cold War. I asked Harford why he decided to take on prices and politics so early in his tenure.

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There are many predictions that airlines will be consolidating, and we know they are cutting services. Now, it appears that online travel agencies are going through some sort of consolidation — the biggest are owned by four big companies.

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Donna Savic thinks she has a reservation at the Barcelo Maya Palace in Cancun, Mexico. She’s wrong. Orbitz booked her at a smaller, lower-rated hotel on the same complex. What now?

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For the first time in my experience, bidding for a rental car on Priceline.com did not return the best price. The price offered on Orbitz.com turned out to be better by about 20 percent. Lesson learned: Don’t depend on one site to always provide the best price.

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Fees help AirTran post a profit. Plus, Greyhound offers an all-you-can-eat option and Orbitz cuts its hotel booking fees.

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With the recession in full swing and bookings down, online travel agencies are in a price war with some cutting fees and reimbursing customers if the price of their trip drops after booking.

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Are the big three online travel agencies about to become the big two … or one? Maybe. There are signs that something is in the works.

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Many airlines have a best fare guarantee of some kind on their sites. Simply put, it tells you that if you find a lower fare on another site for the same destination and same fare class, they’ll match it and give you something (usually a voucher).But be careful about them.

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The reasons for American Airlines flight displays disappearing from kayak.com are still a bit cloudy, but it appears that Kayak removed the flight listings because American demanded an all-AA-fares-or-nothing display. They got nothing.

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