For years, I have used the price of a Big Mac at McDonald’s as my benchmark for well-adjusted currency rates. I have always thought that if the price of a Big Mac was the same in the U.S. and in a foreign country that the exchange rates were more or less OK. If It cost more, there was probably a bad exchange and if it cost less, I’d be planning another trip.
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It seems that U.S. travelers aren’t the only ones complaining about fees. Europeans are complaining about U.S. fees too.
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Call it nickel-and-dining: McDonald’s — an American institution, a company that controls its product down to the gram and number of seconds french fries sizzle — has succumbed to the world of added fees. Now it allows its tightly-controlled franchisees to charge for water, at Chicago O’Hare no less, McDonald’s hometown airport.
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Why does a sausage and egg McMuffin and a small coffee cost 20¢ more than the “combo” version with the same sandwich, larger coffee and fried potatoes?
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