Delta now allows you to see your journey connected to the places you are flying over. The second post deals with how flight attendants suffer more from delays than the passengers. Finally, we present the ballsy ads from Spirit Airlines that poke fun and run at the edge of social acceptability.
Here are three things to smile about. Priceline extends their William Shatner character by hiring his “daughter.” Wait till you see who she is! USA Today serves up a quiz to test your airline fee knowledge. And, a luggage tracking device will be available this March. Imagine that; this may be the end of lost luggage.
We imagine bridges and waterbuses in Venice decked out in advertising for Diesel jeans. We are surprised by the rise of Cheapoair.com into the #3 position among online travel agencies. And, common-sense is applied by Congress to former rules that required already-screened checked baggage to rescreened at US airports after arriving from out of the country.
Last week, Ned Levi reviewed the new iPhone 5 for travelers. This week Ned reviews the new Apple mobile operating system, iOS6 for travelers. Specifically, Ned discusses it’s new Apple Maps app, new features of the iOS mail app and Safari app, as well as the new Passbook app, and a new setting which allows users to turn off the Apple Advertising Identifier.
There is a new regulation coming into effect, “Don’t mislead passengers.” Let’s call it the “truth in advertising” rule. Understandably, the airlines are incensed. Spirit Airlines is leading the charge. How dare the government mandate that they tell the truth. After decades of being allowed to mislead the public and bury taxes and fees in the fine print, being forced to be honest doesn’t come easily.
The best things in life may be free, but that apparently doesn’t extend to the airfare on your all-inclusive vacation, at least according to the government.
JetBlue launched a series of video ads that poke fun at other airlines. The tagline is, “You wouldn’t take it on the ground; why take it in the air?” Here are four videos from this series dealing with baggage fees, non-stop flights, drinks on planes and legroom in coach. Each video is worth a good laugh, or at least a groan as you identify with the victims.
US Airways decides to put advertisements on their boarding passes, TSA nominee withdraws leaving TSA leaderless 14 months after Obama’s inauguration, Travelocity offers opaque hotel rates alongside normal rates.
Ned discusses the new Federal “Guides Concerning the Use of Endorsements and Testimonials in Advertising” as they affect reviews published on the Internet. Ned points out the Guide’s problems, including ignoring reviews in traditional media while imposing large fines on reviews in Internet media which don’t fulfill its requirements.
This collection of ads, the Continental ones above and the old PanAm and United Air Lines ads below focus on something that we seem to have lost in the airline business — customer service. When we look back at these ads below or even watch contemporary ads made for Continental, the last remaining airline to serve meals in coach on domestic routes, there is certainly a sense of once upon a time.