The Official Airline Guide turns 80 this year. Not content to rest on its laurels, parent company United Business Media Ltd. vows to “reinvigorate the company.”
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What we’re reading: OAG turns 80, no-frills A380 takes to the skies, AirTran to put ads on seatbacks
New Mexico, about two years ago, came up with an ad campaign featuring aliens claiming that their state was one of the top vacation spots in the galaxy. I never gave much thought to it and figured the state was building on its Roswell fame and our fascination with aliens. Others in the state thought the campaign gave the wrong idea about the state.
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Jay Leno invites Jim Norton to talk about his love of airlines, airports and traveling. Heck, contributors to Consumer Traveler could have written this shtick months or even years ago. This performance is followed by two hilarious Vegas commercials featuring Chincilli Day.
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Small cities are making fee concessions and, in some cases paying airlines to retain airline service. Airlines predict a drop in Labor Day air traffic. British Airlines is planning an advertising push to increase revenues.
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The only thing worse than bad satire is an organization that doesn’t recognize satire and responds to a joke seriously. That’s what happened with the JetBlue “Bigwigs” campaign, which drew a ridiculous or humorous or intellectual response from the Alliance for Aviation Across America.
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If you plan on going to Toronto anytime after Sept. 1, you can rent a Mini Cooper, Mini Cooper Clubman, or Smart Car for $1 a day.
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