I just got an offer that reminds me of that old joke: Normal price is $5.95 but for you it is only $10! American Airlines is letting me to purchase mileage for the amazingly low price of only 2.5¢ a mile. What a deal!
(Mind you, this is a special deal for their “friends.” I am an Advantage Gold frequent flier… one of their best friends!)
With value top of mind right now, it’s important to get the most out of your American Airlines AAdvantage® miles. With the buyAAmiles® program, you can purchase the miles you need to get to award travel faster. And now through March 31, 2009, you can get even more for your money. For every 5,000 miles purchased, you’ll earn 1,500 bonus miles — up to 12,000 bonus miles!
In true AA style, the deal comes complete with a $30 processing fee! Plus, to add to your joy, there will be more fees in order to redeem these miles for “free” travel. Is there another major carrier that squeezes more out of its customers through fees than AA?
The AA offer asks “Did you know … for as few as 25,000 AAdvantage miles you can be on your way to great destinations across the Continental U.S.?”
I looked at the program chart and could easily see that “With value top of mind right now,” those 25,000 AAdvantage miles would only cost $625. (The 30-percent bonus miles offer will lower the price effectively by $187.50, making the price $437.50).
This doesn’t include the $30 processing fee, the taxes and ticketing and other fees associated with redeeming miles.
That brings the cost of 25,000 AAdvantage miles used to be on your way to great destinations across the continental U.S. to at least $488.70 assuming only the processing fee and the government taxes and fees.
I went to AA.com and found the price for a Boston-to-Los Angeles round-trip with similar restrictions imposed on a 25,000-mile frequent flier ticket (Saturday night stay, advance purchase, code-restricted, etc.) and it ended up costing $255.20 with all taxes and fees.
This special 30-percent bonus offer will only end up costing customers $233.50 more than if they just went to make the reservation online with American Airlines.
To be fair, I went to AA.com and searched for a flight between the other corners of the Continental U.S. — Miami and Seattle. There the cost for a similar round trip was $280.40. In this case, the special 30-bonus offer only costs $208.30 more than just going to the Web site and purchasing.
So, as the AA offer says, “Go ahead and start planning a getaway — and make the most of your miles!”


